Urban Decay announces New ‘Naked Ultimate Basics’

Popular makeup brand Urban Decay took to social media to announce the release of their new matte eyeshadow palette called Naked Ultimate Basics. The brand is popular for their Naked eyeshadow palettes which come in different editions, most of them with shimmer/glitter eyeshadows but this will be the first eyeshadow palette they release with all 12 colours in a matte finish.

See the palette and announcement video below.

Introducing the newest member of the Naked lineup… Naked Ultimate Basics!! #YouLookBetterNaked #NakedUltimateBasics

When we say we listen to you, we mean it. All over social media, UD junkies have been begging us for a new Naked palette with more neutral matte shades—and we came through! We loaded Naked Ultimate Basics with 12 ALL-NEW must-have neutrals, from cool to warm—all with a little edge that makes them Naked. #YouLookBetterNaked #NakedUltimateBasics

A video posted by Urban Decay Cosmetics (@urbandecaycosmetics) on Aug 15, 2016 at 8:07am PDT

When we say we listen to you, we mean it. All over social media, UD junkies have been begging us for a new Naked palette with more neutral matte shades—and we came through!

We loaded Naked Ultimate Basics with 12 ALL-NEW must-have neutrals, from cool to warm—all with a little edge that makes them Naked. #YouLookBetterNaked #NakedUltimateBasics